Pets with Poppies: Helping to Raise Vital Funds for the Royal British Legion 

Pets at Home is proud to reveal its annual range of limited-edition poppy accessories, including collar and lead sets as well as bandanas. This is to help raise funds for the UK’s largest Armed Forces Charity, the Royal British Legion.  

2024 marks the seventh year that the pet care brand has partnered with the Royal British Legion to support its Poppy Appeal. All profits generated from the products will be donated to the charity to champion its vital work providing lifelong support for serving personnel, veterans, and their families. 

To date, Pets at Home has raised over £1.3 million for the Royal British Legion which could help over 3,780 people in the Armed Forces community and their families access the help that they need through dedicated case work. 

Lucy Williams, Chief People and Legal Officer, said:

“We’re proud to continue our partnership with the Royal British Legion. Our ongoing commitment to creating a better world for pets and the people who love them is reflected through this partnership. To be able to raise over £1.3 million for such an amazing charity is a huge achievement however this wouldn’t be possible without the dedication of our colleagues and customers for their continued support and generosity throughout the years. We look forward to raising even more funds this year.” 

Ben France, Head of Corporate Partnerships at the Royal British Legion said:

“The Royal British Legion is delighted to be collaborating with Pets at Home for the seventh year. From risking their lives to spending time away from their families, we owe those who serve in the Armed Forces our gratitude. Wearing your poppy can help the Royal British Legion to support those who struggle with the challenges of service life, and life after service. The funds raised from our partnership with Pets at Home will allow us to continue delivering lifelong support to veterans, serving personnel and their families, whenever they need it.” 

Customers can find the whole range available in store and online now by following this link. 

Pets at Home is also encouraging owners to share pictures of their pets wearing the range of poppy items using the #petswithpoppies hashtag and tagging @PetsathomeUK and @royalbritishlegion on Instagram, @PetsathomeUK and @OfficialPoppyLegion on Facebook and @petsathome and @PoppyLegion on X.  

2024 Poppy Appeal Range 

Poppy Bowtie – £3 / Poppy Bandana – £3 

An ideal fit for both dogs and cats, the Poppy Bandana and Bowtie are the ultimate accessories for owners who like to keep their pets looking extra smart. 

Poppy Dog Collar & Charm set - £4

These collar sets are perfect for dog owners looking to show their support all year round. Available in sizes extra small to extra large, you’ll be sure to find a size to suit your pooch. 

Poppy Collar Charm – £1.50

Simple, but effective. Let your pet proudly wear this symbol of hope and remembrance with these easy to wear accessories.